Martyna Kasmauskaite

Enthusiastic, analytical, multi-cultural & multilingual problem solver with 6+ years experience in influencer marketing, passionate for Latin dancing and snowboarding, looking for new opportunities.

2020 May - Current

Gymondo GmbH (Germany)

Sr. Influencer Marketing Manager

Managing 20+ profitable campaigns monthly in 4 different markets (DACH, USA, UK, IE) on IG, Facebook, YT, TikTok.

Closely working with the performance marketing team on the whitelisting/paid media projects with the best performing content creators.

Managing 3 team members, organizing weekly meetings, development sessions and providing them company updates.

Constantly improving current processes and making them less time consuming, such as optimizing excel sheets, prioritizing tasks on Asana.

Driving new programs at Gymondo and aligning tasks with content, design & production teams.

Managing negotiations and relationships with agencies, content creators and external partners.

Organizing monthly workshops, Lunch & Learn sessions about the newest trends on social media.

Entering new markets (Ireland & UK) and establishing the brand there via influencer and paid media campaigns.

Delivering weekly campaign performance reportings and highlights to the MD.

Currently working with the platforms such as HubSpot, Asana, Kolsquare and Modash.

2015 - 2018

The University of Nottingham (United Kingdom)

BSc International Management
 

2016 - 2017

The University of Mannheim (Germany)

Exchange Year in Business Administration