- Key Sensory contact for internal and external stakeholders for defined product categories; assume responsibility for specific projects cross-categories
- Know-how transfer of learning and consultancy regarding appropriate Sensory options towards external and internal stakeholders. Including being responsible for keeping up-to-date with advancements in Sensory Science and adaption for business requirements/needs (in line with business objectives), budget management, share learnings and trigger change
- Interface between consumer perception and client needs (Marketing, Manufacturing) from a sensorial market perspective
- Methodology transfer to and training of agencies to conduct standardised sensory research
- Initiation, implementation, review and optimisation of new consumer research tools/non-standard methodologies in close collaboration with research manager
- Supervision of sensorial research designs for qualitative and quantitative product and consumer research including leading, designing and conducting consumer research in the dedicated consumer centre facility
- Strong background and experience in sensory product and market research and interaction between product & consumer
- Fluent in German and English both writing and speaking
- High level knowledge of statistical analysis and methods of market research with excellent PC knowledge (Microsoft Office & SAS/SPSS, XLStat)
- Excellent analytical thinking and project/stakeholder management skills
- Excellent team working and prioritisation skills
- Curious, flexible and organised way of working and ability to handle several projects at the same time
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Senior Researcher - Hamburg, Deutschland - Imperial Brands PLC
Beschreibung
The Role
Imperial Brands are currently recruiting for a Senior Researcher to join our Sensory and Consumer Science Team.
You will play a lead role in supporting and facilitating consumer research activities to gain valuable insights into consumer preferences, behaviours, and experiences.
Your primary focus will be on understanding consumer perceptions, preferences, and decision-making processes related to our products. You will work closely with cross-functional teams and key stakeholders to drive product development, innovation, and marketing strategies based on consumer insights.
This is a fantastic opportunity for you to make an impact. We're a truly international company, fourth largest in our industry and operating across 120 markets. An inclusive, innovative global FMCG business supported by 25,000 employees. This is a global role giving you opportunity to build relationships and develop further within our business.
Principle Accountabilities
Skills & Experience Required
What we offer
In return for playing your part in building our future, you will receive a comprehensive compensation package with salary, bonus scheme and many extras including a great pension scheme, generous holiday entitlement and hybrid/flexible working opportunities as well inspiring places to work and collaborate with purpose. Here at Imperial we will give you the opportunity to grow and learn, innovate at pace and be a part of our purpose to forge a path to a healthier future for moments of relaxation and pleasure for our consumers.
Everyone Belongs
About us
We're a truly international company, fourth largest in our industry and operating across 120 markets. An inclusive, innovative global FMCG business supported by 25,000 employees. As we embrace a new era of growth, we are transforming.
Our ways of working and culture are driven by a challenger mindset, constantly questioning the status quo where people can bring their best selves to work. Our agility and collaboration are driving our ambitions, innovation and success all supported by our award-winning development programmes that creates exciting and rewarding career opportunities for all.
Encouraging inclusion at local levels and supporting a developing and robust diversity agenda globally, we're fully committed to creating and maintaining an environment that celebrates and respects difference.