Junior Growth Marketing Manager - Berlin, Deutschland - Lassie

Beschreibung

Lassie is looking for a data-and marketing-driven Junior Growth Marketing Manager to join our Growth team. You will play a key role in ensuring our insurance and platform are the top choices of the majority of people in our target audiences.

Ideally, you have some prior experience in the field of performance marketing areas. We are looking for someone with a curious mind and a passion for performance marketing, paid social channels, analytics, and A/B testing and can be proactive in taking corrective actions based on evidence.

Aufgaben

• Support managing and executing the user acquisition campaigns across paid media channels (Facebook, Google, Paid Social, Search, Display, and Affiliate networks)
• Monitoring the performance and continuously optimizing the campaigns based on a data-driven approach and learnings from multiple A/B tests (bid strategies, account structure, campaigns)
• Managing performance and post-campaign analysis reporting
• Working together with the Brand Team and designers to ensure a consistent customer journey
• Developing ads with clear USPs (able to draft copy and write clear briefs) with keen attention to detail, taking on an iterative approach together with our designer
• Think outside the box and find areas of growth

Qualifikation

• Some experience in digital or performance marketing or an accomplished study in the field of marketing or business.
• A data-driven individual with a very good understanding of digital data analytics, incl.
• Great ability to break complex problems into smaller ones
• You think deeply about the numbers and draw grounded, data-driven, logical conclusions. You evaluate your work and work in iterations.
• Natural curiosity and hunger to make an impact
• Clear communicator and capable of reporting and influencing stakeholders, using data and best practices that are likely to generalize

Benefits

• The opportunity to join a fast-growing company at the forefront of a booming market at an early scale-up phase
• A competitive base salary
• A flexible, dynamic, and playful company culture, where each person has an important part in a fun-loving and supportive team
• The joy of working with a product and brand that wow customers, and truly makes the world a better place
• An office in the heart of Berlin

Lassie ist ein schnell wachsendes Insurtech Start-up mit der Mission, das Thema Tiergesundheit zu transformieren. Als digitale Haustierversicherung bieten wir Hunden- und Katzenbesitzern Versicherungsschutz im Ernstfall sowie eine einfache und komplett digitale Abwicklung. Wir sind jedoch weit mehr als eine Versicherung. Unser Ziel ist es, Krankheiten und Verletzungen bei Haustieren zu reduzieren und das Wissen zum richtigen Umgang mit Hunden und Katzen zu fördern.