Global Event Marketing Associate - Walldorf, Deutschland - SAP

SAP

Geprüftes Unternehmen

Walldorf, Deutschland

vor 2 Wochen

Geschrieben von:

Lena Wagner

beBee Recruiter

Beschreibung

We help the world run better

YOUR FUTURE ROLE

Business process transformation solutions, also known as SAP Signavio Solutions, can help companies succeed in their digital transformation and continuously improve performance by helping understand, innovate, and transform processes - fast and at scale.

Launched in early 2021, and with the acquisition of Signavio, the business process transformation LoB represents a fast-growing and strategic business area within SAP.

In this role, you will be working in a cross-functional team that values trust, respect ,and diversity. We are looking for people who share our passion for creating products that people love to use. To thrive in this role, you are someone who appreciates close collaboration, open communication, and feedback.

The (Junior) Global Event Marketing Associate - Business Process Transformation (M/F/d) plays an essential role in creating awareness, interest and demand in the market, and strengthening our positioning as innovation leaders by delivering stellar annual global signature events.

The objective is to increase the business process transformation solutions footprint in different audiences in the SAP installed base and in net new companies, as well as in various LoBs.

This includes improved brand awareness, audience expansion, demand generation, pipeline acceleration, loyalty, and advocacy throughout all the possible interactions, virtual/online or physical, with customers, prospects, influencers, partners, and potentially other targeted audiences.

Typical responsibilities and tasks include:

Event Research and Analysis
Understand the SAPowned and 3rd party event landscape and collaborate with the field on defining the most important events
Event Project Management and Execution
Support the creation of the event project from plan to execution and collaborate with all contributing internal and external parties. This includes speaker acquisition, partner inclusion, sponsorship management, event promotion, on site execution, follow up and continuous analysis and optimization considering timelines, budget and other key performance indicators. Document and communicate processes and status in a way that facilitates collaboration across teams.

Customer Experience Management

Help manage the development and execution of an outstanding customer experience in collaboration with design, digital marketing, customer marketing, and field marketing
Stakeholder and Internal Customers Management
Proactively align with business stakeholders to ensure successful event orchestration and execution. You will be part of the continuous evangelization of the event strategy, plans and results and collaborate for refinement.

Internal Communications

Promote the signature events internally in a way that excites the field, and makes it easy for them to engage with customers, prospects, and partners

YOUR PROFILE

You have a bachelor's or master's degree in the field of Marketing, Eventmangement, Economics or a related area
First experience in managing events and stakeholders at all levels simultaneously whilst meeting required deadlines
Good understanding of the vision and strategic goals of the business process transformation portfolio
Strong interpersonal, verbal, presentation and writing skills to successfully interact with colleagues and executive management in fluent English and German.
Interpersonal skills: results and execution focus, motivated to work with an international and intercultural team and to effectively work in a dynamic, fastpaced environment
Ability to work independently and deliver high quality work under time constraints. Demonstrate an optimistic cando attitude and a creative growth mindset. Willingness to adapt flexibly to a dynamic environment and go the extramile.
English and German language skills are mandetory

ABOUT THE TEAM

Building on SAP's approach to help companies become sustainable and intelligent enterprises, it is the mission of the business process transformation portfolio team to assist our customers in navigating through their digital transformation and help them understand and improve their business processes in a data-driven way.

Together, with the acquisition of Signavio in 2021, a recognized and strong market leader in the process excellence and intelligence area, we are creating a comprehensive, end-to-end business process transformation offering for our customers.

Our purpose is to help our customers innovate in an ever-changing world

We build breakthroughs together

We win with inclusion

SAP's culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone - regardless of background - feels included and can run at their best.

At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone rea