Intern Product Marketing - Leverkusen, Deutschland - Mazda Motors (Deutschland) GmbH
Beschreibung
"The tasks are exciting and varied - for specific carlines, for example, I support product launch activities for new models, facelifts, special version programs and more, with the aim of maximizing profitability. Plus, we work in international teams, so I interact with diverse departments and markets every day."O. AL-SHAIBANI, COORDINATOR, PRODUCT OPERATIONS AND PRICE MONITORING / COMMERCIAL CUSTOMER EXPERIENCE
PASSION INSPIRED BY YOU
Mazda - since our foundation in Hiroshima, Japan, in 1920, our focus has been creating an exceptional customer experience.
Today we make cars that combine distinctive design and innovative technology with pure driving pleasure - to the delight of customers across the globe.
We are powered by passion, and are passionate about people. We stand for unconventional thinking and the determination to overcome challenges together as a team.As Mazda's European headquarters, we develop strategies, concepts and processes that deliver long-term success.
Over 200 employees based in Leverkusen, Germany, engage in continuous dialogue with our National Sales Companies and Independent Distributors throughout Europe, and with our parent company in Japan.
DO YOU ENJOY A STEEP LEARNING CURVE AND CHALLENGING TASKS?THEN JOIN OUR MARKETING DEPARTMENT IN LEVERKUSEN AS
INTERN PRODUCT MARKETING & PRICE MONITORING (F/M/D)
MARKETING INSPIRED BY YOU - YOUR TASKS
Prepare, analyse and evaluate market trends, competitor and industry data
Conduct online competitor analysis:
price benchmarking, feature analysis and competitor trends
Support the team with price positioning of Mazda models vs. competitor set
Perform Mazda European market analysis:
segmentation, fuel trends and mix of Mazda features
Prepare presenations in English
Provide assistance to Product Operations team
Get familiar with CO2 tax regulation and the impact on the Automotive industry
PASSION MEETS POWER - YOUR PROFILE
Student/graduate in one of the following areas: Business, Economics or Marketing
Affinity for automotive industry and/ or first-hand experience is desirable
Excellent English skills written and spoken in addition German written skills preferable
Driving licence
Enjoy working in an international environment
Self-starter, motivated and flexibility to work independently
Start:
July
Duration: 6 months
WORK WITH US - YOUR ADVANTAGES
WORKING ENVIRONMENT
38-hour working week, flexible working hours, onboarding programme
AWARDS
YOUR APPLICATION
Should you have any questions, please do not hesitate to contact Vera Hotop-Frauenrath on
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