Business Communications Leader - Wiesbaden, Deutschland - Dow

Dow

Geprüftes Unternehmen

Wiesbaden, Deutschland

vor 2 Wochen

Geschrieben von:

Lena Wagner

beBee Recruiter

Beschreibung

At Dow, we believe in putting people first and we're passionate about delivering integrity, respect and safety to our customers, our employees and the planet.

Our people are at the heart of our solutions. They reflect the communities we live in and the world where we do business. Their diversity is our strength.

We're a community of relentless problem solvers that offers the daily opportunity to contribute with your perspective, transform industries and shape the future.

Our purpose is simple - to deliver a sustainable future for the world through science and collaboration. If you're looking for a challenge and meaningful role, you're in the right place.

About you and this role

Dow has a rare opportunity for an inspirational communicator to lead its business communications team supporting its Packaging & Specialty Plastics (P&SP) business in Europe, Middle East, and Africa (EMEA).

The EMEA P&SP Business Communications Leader has primary responsibility for the strategic development and tactical implementation of external positioning strategies that support business growth objectives of the EMEA P&SP commercial organization.

Additionally, it is critical for these strategies to demonstrate Dow's commitment to inclusion and diversity, innovation, sustainability, and customer centricity.

This position reports directly to P&SP's Senior Global Business Communications Director with close alignment to the EMEA P&SP Commercial Vice President.

Responsibilities:

Drive the development, implementation and execution of communications strategies and plans for EMEA P&SP
Lead and develop a highperformance team, updating skillsets and ensuring the team is a core enabler of Dow's digital transformation
Develop, implement, and execute product branding strategies, media relations, customer events, product advertising, digital marketing campaigns, customer and value chain communications, social media strategy and website presence for the business.
Be a business partner to the Commercial Vice President in driving organizational change and strengthening external positioning to achieve thought leadership in the region
Represent Dow and P&SP on industry associations as needed
Provide direction and play a key role in articulating and communicating the sustainability business value proposition of EMEA P&SP's portfolio
Establish key metrics to measure effectiveness of communication program and activities.
Ensure business communications staff is working closely with aligned marketing staff to drive integrated, 360degree campaigns that utilize the most effective mix of communication disciplines with defined budget parameters.
Represent and ensure that EMEA business achievements are communicated via internal channels and platforms
Establish effective team dynamics and find common ground between diverse groups where winning outcomes can be achieved.
Oversee agency mix, drive outside suppliers to deliver excellence, conduct annual review meetings with key suppliers, and work to achieve healthy relations between this critical support network and the business.

Qualifications:

Bachelor's degree or higher in corporate communications or similar discipline

years' experience in corporate communications and/or marketing communications

Experience with executive communication support
Proven ability to lead and direct a highperformance team, fostering an inclusive and respectful workplace.
Demonstrated initiative in identifying business communication needs, and proactively designed and executed strategies to address those needs
Demonstrated agency management experience and outside vendor management.
Strong English language writing skills, creative, and innovative with an ability to interact with a variety of individuals, job levels, and cultures in a professional business environment.

Preferred skills

Flexibility and ability to multitask and manage multiple projects
Solid stakeholder management skills, connecting and building internal and external relationships with a broad range of backgrounds and sectors, e.g. multinational companies, startups, NGOs, business and trade associations, etc.
Strong understanding of traditional and new digital marketing and communication channels (i.e. website, social media, SEO, etc.) and metrics.
Experience with corporate budgeting processes and project management.

Additional notes

Relocation support within Europe is available.

Benefits - What Dow offers you

We invest in you.

Dow invests in total rewards programs to help you manage all aspects of you: your pay, your health, your life, your future, and your career.

You bring your background, talent and perspective to work every day. Dow rewards that commitment by investing in your total wellbeing.

Here are just a few highlights of what you would be offered as a Dow employee: