Brand PR Specialist Ii - Berlin, Deutschland - SHEIN
Beschreibung
ABOUT US
SHEIN is a global fashion and lifestyle e-retailer committed to making the beauty of fashion accessible to all.
We use on-demand manufacturing technology to connect suppliers to our agile supply chain, reducing inventory waste and enabling us to deliver a variety of affordable products to customers around the world.
From our global offices, we reach customers in more than 150 countries and regions.Join our growth story
As a fast-growing business with an immediate need to innovatively build out our talent infrastructure, we're looking for a dynamic professional who is keen to work in an agile and evolving business environment.
SHEIN.
At
SHEIN, we create a culture in which talent can access their full potential.
We celebrate the individuality of our team members and work to build a safe and inclusive working environment where careers thrive.
Our values consist of putting the customer first, going all out, responding quickly, continuously learning & innovating, and encouraging synergy & collaboration at all levels within the business.
Come shine atSHEIN and join our growth story
Responsibilities:
- Support the PR team in developing and implementing PR strategies and campaigns.
- Assist in creating press releases, reports, and other PR materials.
- Conduct research and gather information for PR campaigns, market trends, and media opportunities. Maintain media lists and databases, ensuring accurate and uptodate information.
- Keep calendars, dynamic working documents and task trackers (editorial, events etc.)
- Support relations with stakeholders, agencies, media, vendors etc.
- Assist in organizing and execution of events, campaigns etc.
- Coordinate samples and logistics for events, activations or other PR activities Monitor media coverage and compile reports on PR metrics.
- Assist in influencer relation management and content creation.
- Provide administrative support and clerical duties to the PR department.
Requirements:
- Fluent in both German and English.
- Bachelor's degree in Public Relations, Communications, Journalism, or a related field.
- Minimum of 2 years of work experience in PR, communications, or mediarelated roles (preferably in the fashion and lifestyle segment).
- First network of press representatives, opinion leaders in the fashion & lifestyle sector and knowing all the important content creators.
- Strong organizational and multitasking abilities.
- Proficiency in Microsoft Office Suite and familiarity with PR and influencer management tools (e.g., Cision, Meltwater, Pulsar, Hypeeditor) is a plus.
- Knowledge of social media platforms and their use in PR campaigns.
- Creative thinking and problemsolving skills.
- Ability to work effectively in a fastpaced environment and meet deadlines.
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