Mansi Dhanawade

Hi, I’m Mansi Dhanawade, a passionate Social Media and Content Manager with expertise in campaign management, content creation, and community engagement. I specialize in helping brands grow their online presence through innovative strategies, influencer collaborations, and data-driven insights. Skilled in tools like Google Analytics, Meta Advertising, and Adobe Creative Cloud, I create impactful campaigns that enhance brand visibility, engagement, and ROI. I thrive on combining creativity and analytics to connect brands with their audiences in meaningful ways.

I am an experienced Social Media and Content Manager, specializing in campaign execution, content creation, and community engagement. I have managed accounts on platforms like Instagram, Facebook, and TikTok, driving growth in visibility and engagement. With expertise in tools like Google Analytics, Meta Advertising, and Adobe Creative Cloud, I create data-driven strategies that deliver results. My experience includes working on global campaigns, managing budgets, collaborating with influencers, and optimizing performance through actionable insights. Currently, I’m enhancing my skills by applying machine learning to analyze campaign effectiveness as part of my master’s thesis.

I have a Bachelor’s degree in Information Technology and am currently pursuing a Master’s in Business Consulting with a focus on applying causal inference and machine learning techniques to marketing campaigns. My training includes expertise in social media tools and platforms like Google Analytics, Meta Advertising, Adobe Creative Cloud, ROAR, and Figma, along with a strong foundation in digital marketing, content creation, and SEO strategies. I have also gained hands-on experience in project management tools and methodologies, equipping me to manage complex campaigns effectively while driving measurable results.