Sabine Zinkl

8 years of experience in Product UX Design and Management across Software and E-Commerce CRO.

My passion lies in leveraging my empathy for people and my strength in thinking through complex processes quickly to create simplified, innovative digital product experiences with efficient workflows. 

With analytical thinking, strong communication skills and attention to detail, I strive to develop individual solutions that align user needs, state-of-the-art technologies and business objectives.

With over 8 years of experience in product UX design and management, backed by a technical degree, I support companies in their digital transformation through user research, UX conception, and prototyping of custom software solutions, as well as conversion optimization in e-commerce. 

I have successfully managed stakeholders, integrated a design system, and led an international full-stack development team with Scrum. My recent projects include developing proactive voice assistance use cases for driver assistance systems at VW and creating the product strategy and UX for a CARIAD digital lifecycle management software to accelerate OTA updates.

Additionally, I provide support, coaching and mentoring to colleagues helping them to perform at their best, improve their skills and achieve their goals.

diconium GmbH:

VW HMI Pre-Series Project | Current

Development of HMI use cases for proactive voice assistance to complement driver assistance systems (ADAS).
Objective: Building trust, enhancing emotional driving experiences, and increasing usage rates of driver assistance systems

CARIAD DLCM Software Project | 1.5 years

Defining the product strategy and developing user-centered UX concepts and prototypes for a Digital Lifecycle Management (DLCM) software.
Objective: Accelerating the rollout of Over-The-Air (OTA) software updates and ensuring ASPICE compliance

VW One.Shop Project | 10 months

Developing UX concepts to increase conversion rates for a cross-brand e-commerce platform for Volkswagen Group brands.
Objective: Increasing revenue through the sale of new and used vehicles

novomind AG:

Software Product Manager for novomind iSHOP

Leading the international, agile product development process using Scrum, UX conception, specifying new features, briefing full-stack developers and ensuring the quality of newly implemented functionalities. Integration of a design system to unify the visual identity and enhance the overall user experience.

Additionally, I autonomously initiated the integration of a design system across all novomind software products to unify the visual identity and enhance the overall product user experience, recognizing them as key factors for business success.

konversionsKRAFT (Web Arts AG):

Conversion Rate Optimization Manager | 2.6 years

Improving the conversion rate of e-commerce websites by leveraging cognitive behavior pattern and A/B testing to uncover the most effective strategies, significantly contributing to enhancing e-commerce website performance.