Strategic Marketing Specialist Usa - Landshut, Deutschland - SCHOTT

SCHOTT

Geprüftes Unternehmen

Landshut, Deutschland

vor 1 Woche

Geschrieben von:

Lena Wagner

beBee Recruiter

Beschreibung

Your Contribution:

Strategic Marketing: Acting as a conceptual consultant and valued partner of Sales, R&D, Business Development and Management. Analysis of customer target groups and definition of product USPs to develop and implement communication strategies, concepts and activity plans.
Communication: Planning and implementation of external communication and lead generation activities. Leading content creation processes, ranging from text, graphics and video to product brochures, Sales presentations, press releases, articles and white papers. Management of complete online and social media campaigns and responsibility for the US web pages of the business unit. Planning and implementation of US trade fairs, conferences and webinars, including budget control and reporting.
Market Intelligence: Definition and usage of a variety of research methods and tools including working with external agencies to collect, analyze and report data and insights on competitors, markets, customers, products and technology trends.

Your Profile:

University degree in marketing/ PR, business, engineering or similar
Several years of work experience, ideally in a B2B environment or marketing agency, with a focus on marketing communication, online marketing or market research, preferably in the USA or working for an American company
Native (US) English speaker preferred. Ideally good German language skills or willingness to learn German. Spanish and Portuguese would be a plus
Excellent communication ability and intercultural sensibility

Your Benefits:

At SCHOTT, you can expect a unique corporate culture where we emphasize equity, diversity and inclusion

We know:
motivated and committed employees are the condition for the success of our company.

Please feel free to contact us: