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    ECommerce Marketing Manager France - Nordrhein-Westfalen, Deutschland - deido

    deido
    deido Nordrhein-Westfalen, Deutschland

    vor 3 Wochen

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    Ganztags
    Beschreibung
    Company Description

    Lampenwelt is the leading online player for lighting in Europe. Ever since Lampenwelt was founded in 1999, the fascination for light has driven our ambition to provide an inspiring and personal shopping experience to millions of customers. With over different products and 5 own brands, we not only offer the largest online selection but also an award winning customer service.

    More than 500 employees from 30+ nations are working successfully along the entire value chain: from best-in-class customer service, excellence in assortment, high fulfilment competence, outstanding marketing & creation skills and professional B2B-solutions to our innovative tech, ecommerce and data assets. Job Description

    At Lampenwelt, everything we do has the goal of enhancing people's well-being. In order to bring our claim to life, we work together every day to follow our core values: strong customer focus, open communication, solution-based thinking, strong ownership mentality and the opportunity to disagree while still committing to the best common possible solution.

    We are now looking for an ECommerce Marketing Manager France (f/m/d) as part of our genuine and ambitious Marketing team.

    Where your expertise is needed

  • Strategic development of the growth areas of marketing and sales for our French online stores
  • Optimization and expansion of marketing channels, cooperations, marketing communication and campaigns
  • Daily review of the online stores for possible errors and optimization potential
  • Close collaboration with our in-house SEA experts to improve SEA performance
  • Analyzing website performance (using various tracking and data analysis tools) to improve the conversion rate and other important KPIs
  • Regular reporting of the most important KPIs and tracking of possible optimization measures
  • Creation of SEO-optimized landing pages tailored to the French market
  • Analyzing and improving the SEO strength of the store

    Supporting the central teams with the translation of new store features and other media assets
  • Regular monitoring of the competition and implementation of optimizations and countermeasures based on benchmarking
  • Supporting other teams (Social Media, SEA, Marketplaces) in the optimization of ads
  • Collaboration with our internal specialists in the areas of SEA, CRM, Social Media, SEO and B2B
  • Analysis and optimization of the search and rankings Onsite Qualifications
    Lampenwelt is the right place to work for you if change makes you thrive, not wither and if you like to challenge yourself day by day to find the best solution. Here you are given responsibility to not only contribute your ideas but also implement them yourself. At Lampenwelt, we push the limits further every day, act fast, open minded, and embrace a direct and solution-oriented communication on all levels. What will help you to master future challenges
  • 2 to 3 years of professional experience in e-commerce online marketing, preferably in the French market
  • Initial experience in B2C online marketing, knowledge of B2B online marketing is an advantage
  • Enthusiasm for interior design and digital marketing, professional experience in the home & living sector desirable
  • Online marketing all-rounder with analytical skills and at least basic knowledge of reporting tools
  • Practical knowledge of webshop platforms (e.g. Magento 2) and CMS platforms (e.g. Storyblock), basic knowledge of HTML desirable
  • Experience in using one or more of the following tools: Google Ads, Search Ads 360, Google Search Console, Emarsys, Searchmetrics, Sistrix, Similar Web, Hootsuite, Jira, Confluence
  • French native speaker and good English skills are essential for communication within the team
    Additional Information
    Always wanted to work in an inspiring environment where your ideas have a direct impact? Then Lampenwelt is the right choice. We enable a high degree of autonomy where you can explore plenty of professional and personal growth opportunities while being surrounded by an aspiring team and bright minds. We are now looking for an ECommerce Marketing Manager (f/m/d) to join our strong and ambitious Country Management team. What's in it for you?
  • Stable and secure workplace in a profitable scale-up
  • Various employee perks including free fruits and drinks, team or after work events as well as digital networking opportunities
  • Subsidy for your sports activities like gym or JobRad
  • Attractive employee discounts on our entire product range
  • Many learning and development options within and outside our organization

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