Marketing Tracking Specialist - Berlin-Kreuzberg, Deutschland - asgoodasnew electronics GmbH

Lena Wagner

Geschrieben von:

Lena Wagner

beBee Recruiter


Beschreibung
Tasks

  • You keep track (data) of marketing contacts and relevant events along the customer journey (content & UX)
  • You work handinhand with the Marketing and Onsite Analytics (CRO) teams to coordinate implementation and enable analysis & reporting as well as steering
  • You keep track of internal as well as external deployments / product changes, evaluate their potential impact on tracking and manage responses
  • You communicate seamlessly with IT on the current landscape, requirements and possibilities
  • You update developments and trends in tracking (browser updates, data privacy, etc.) and also address necessary measures
  • You provide the necessary quality assurance for the tracking concepts, implementation and ensure defined data quality
  • You write, audit, and also maintain implementation documents based on Google Analytics Measurement Protocol or other tracking guidelines

Requirements:


  • Due to your professional exposure you face the above stated challenges confidently and are inspired to further develop our setup beyond
  • You understand and respond very well to requirements from Marketing or User Behaviour Analytics
  • You are a team player who knows how to collaborate and work with stakeholders from different backgrounds to achieve a common goal
  • You are organized, work autonomously and love to work on data infrastructure and processes
  • You love and own challenges. You expande your knowledge to generate innovative or stateoftheart solutions
  • You are motivated to constantly develop our product, tech stack and especially yourself
  • You have strong knowledge in tracking methods and tag management systems (ideally Google Tag Manager)
  • You have a high expertise on Tags implementation and troubleshooting and also own experience in leveraging APIs, JavaScript, Jira, Confluence or GitHub

Benefits:


  • An intensive onboarding process, with various opportunities for an allround development and a chance for a longterm collaboration
  • Through us, you actively support the process of reducing the overall carbon footprint.
  • Corporate benefits and the optional taxreduction through the BVG-Ticket
  • A competitive compensation with an attractive fixed and variable portion
  • A dynamic, caring and collaborative team, who understand each other very well and who cannot wait to get to know you in person

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