Product Marketing Director - Nuernberg, Deutschland - TeamViewer

TeamViewer

Geprüftes Unternehmen

Nuernberg, Deutschland

vor 1 Woche

Geschrieben von:

Lena Wagner

beBee Recruiter

Beschreibung

Company Description

TeamViewer is a leading global technology company that provides a cutting-edge platform to remotely access, control and support devices of any kind.

Our software solutions empower our users and customers to bridge distances and digitalize their processes through seamless connectivity.

Our team is committed to quality and passionately leading the way in the fields of Augmented Reality, Internet of Things and Artificial Intelligence.

With over 1.400 employees from more than 80 nationalities in 20+ locations worldwide, we are one global family. We believe that bringing together people from different backgrounds and experiences leads to better, more innovative solutions.

One of the keys to our success is our culture, which enables employees to learn, grow, and contribute in meaningful ways.

Are you courageous and want to make an impact? Then join our winning team and help us create a world that works better.

Job Description:

You will show executive leadership for all product messaging, competitive analysis and positioning, product launch management, GTM strategy, sales enablement, and customer/segment insights to inform strategic campaigns that help drive customer acquisition, growth and retention.

You will also have experience in bringing our product story to life in high-impact ways through content and messaging.

This role will be a GTM Partner for

Product Managers:

You will learn about the product functionality from our teams in order to properly bridge the gap between product and marketing.

You will also help our product teams through competitive landscape analysis and market directions in improving technology, product roadmaps, use cases, and functionality.

You will help our teams bring the product to market and connect sales and marketing to reach goals.

This is an excellent opportunity for a highly motivated and experienced marketing leader to report directly to the VP Brand & Content

Lead the global B2B product marketing team, delivering highimpact gotomarket strategies spanning 3 regions (EMEA, AMS & APAC) partnering with them to deliver results
Design and drive gotomarket planning and execution (messaging, positioning, differentiators, benefits, collateral, tools, training, etc.) with Product Management to define segmentation and personas using data driven customer insights
Define, own, and drive ambitious marketing targets and success metrics for TeamViewers product offering including marketing growth initiatives, feature releases and solution positioning and product launches
Work with our Sports Partners (Manchester United and Mercedes AMG) to develop Use Cases that can then be positioned and taken to market
Define target customers, messaging, and scaling GTM assets & toolkits for regional & marketing teams
Partner closely with sales teams to deliver sales enablement toolkits, including product demos, pitch decks and competitive battlecards, ensuring strong comprehension and consistency of message
Support with thought leadership and strategic research insights from Analysts looking at market opportunity assessment, target customer & proposition development, pricing and competitive benchmarking
Manage a team of 5 people

Qualifications:

Demonstrated track record of managing and developing talented individuals
10+ years of product marketing experience within the B2B IT industry, with time at an established hightech company
Have supported a B2B/B2C product in the technology space and ideally bring experience in remote management with you
Broad IT management technical knowledge in remote management, AR, IoT, SMB/Enterprise, IT/OT, backup, endpoint management required
Familiarity with both Provider and business customer SMB to Enterprise IT environments
Capability to delve into technology and communicate intricate concepts in a simple and clear manner across written and verbal formats, including public speaking, demonstrations, and content creation
Proven experience collaborating with technical and business teams, representing the interests of partners and customers, and devising innovative methods to gather customer feedback
Vibrant energy and enthusiasm that can inspire and motivate others.
Occasional travel to events and meetings (outside of HQ visits), including international destinations, may be necessary, but it is anticipated to be less than 10% and in compliance with company health and safety policies
Fluent in English with outstanding written, verbal, and presentation creation abilities is a requirement.
Please note that this role will require regular travel (approx 2x per month) to the TeamViewer HQ in Goppingen.

Additional Information
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Onsite Onboarding in our HQ office for an optimal start
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Great compensation and benefits packages including company achievement bonus and stock-based options, regular salary reviews