Marketing & Sales Graduate (M/w/d) - Munich, Deutschland - Red Bull

Red Bull

Geprüftes Unternehmen

Munich, Deutschland

vor 3 Wochen

Geschrieben von:

Lena Wagner

beBee Recruiter

Beschreibung

University degree in Sales, Marketing, Business Administration or similar

Fluent in written and spoken English and German
Temporary, Fulltime

Develop a strong understanding of the Marketing and Sales functions and processes at Red Bull Germany (Brand/Field Marketing, Key Account and Field Sales Management as well as Trade Marketing). Build on this knowledge, combining it with creative ideas and out-of-the-box thinking to support cross-departmental projects and initiatives. Define and develop an overarching project to be presented to the respective department heads at the end of the program.

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The Red Bull Graduate Programme Germany will begin between May and July 2023 and if you are accepted, you will get the chance to work with our highly professional teams for 18 months.

Areas that play to your strengths

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All the responsibilities we'll trust you with

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BRAND MARKETING

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Deep dive into the world of Red Bull's brand marketing.

Support the team in designing and executing innovative, impactful & inspirational consumer activations in order to increase our consumers brand love.

Generate insights and new/ unexpected ideas by thinking creatively and analytically. Develop a sound knowledge of media planning and new (digital) ways of communication. Build your own network within the marketing and sales organization to facilitate workflows and idea creation.

SALES MANAGEMENT (FIELD SALES & KEY ACCOUNT MANAGEMENT)

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Get to know the field work (tasks and routines) by supporting the field team in a specific sales drive/mission. Based on this executional experience join a key account team to jointly work on a customer/project. Support the team in their analysis and reporting tasks as well as contribute to customer selling decks. Accompany the key account team to customer meetings delivering previously prepared conceptual presentations.

CHANNEL STRATEGIES (CATEGORY MANAGEMENT & TRADE MARKETING & INSIGHTS)

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Develop a deep understanding of the department's direction: help & challenge to sell. Assist the insights team in the analysis of sell-out and shopper data. Join the trade marketing colleagues to understand the POS tool cycle, actively contributing to the day-to-day work. Take over a project in the area of "insights into action" (e.g. evaluation of a specific promotion/product launch and translate the gained insights and findings into concrete proposals and action steps for the future).

Your areas of knowledge and expertise

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