Sports Marketing Lead- Berlin Based - Lululemon

Lululemon

Geprüftes Unternehmen

Berlin, Deutschland

vor 3 Wochen

Geschrieben von:

Lena Wagner

beBee Recruiter

Beschreibung

Who We Are

lululemon is a yoga-inspired technical apparel company up to big things. The practice and philosophy of yoga informs our overall purpose to elevate the world through the power of practice.

We are proud to be a growing global company with locations all around the world, from Vancouver to Shanghai, and places in between.

We owe our success to our innovative product, our emphasis on our stores, our commitment to our people, and the incredible connections we get to make in every community we are in.

About The Role

The Community team at lululemon is responsible for creating, developing and executing marketing strategies that inspire and connect key stakeholders, internally and externally.

The Sports Marketing Lead, Germany is a key member of the Brand & Community team, supporting the Sports Marketing Manager, EMEA with Ambassador relationships, campaigns and activations to grow awareness & familiarity across EMEA, with a priority focus on the market they are in.

The role reports to the Sports Marketing Manager, EMEA.

What you will do

Support the Sports Marketing Manager to innovate, strategise, & identify the Regional Ambassador bench in EMEA, with a priority focus on the market they are in, to raise awareness & aid success across the B&C objectives.
Maintain great working relationships and manage all comms with the ambassadors in their market
Support the Sports Marketing Manager on ambassadorship proposals, negotiating & monitoring all contract activity, especially within the relevant language
Work crossfunctionally with EMEA leaders to elevate, amplify & leverage our ambassadors to drive business growth
Support the Sports Marketing Manager with analysing and reporting on the performance of Ambassadors and Influencers. As a team, implement strategies to ensure continued Ambassador program growth.
Roll out global ambassador initiatives across all of the ambassador ecosystem.

Must haves

Passion for social media content and IRL & online communities.
Strong organisational skills with the ability to prioritize ruthlessly and manage multiple projects concurrently.
Fosters connection by putting people first and building trusting relationships.
Ability to inspire and educate stakeholders and external contacts through presentations.
Possesses an entrepreneurial spirit and continuously innovates to achieve great results.
Communicates with honesty and kindness, and creates the space for others to do the same.
Integrates fun and joy as a way of being and working, aka doesn't take themselves too seriously.
Fluent in German and English.