Director, Marketing Hematology-oncology - Munich, Deutschland - Bristol Myers Squibb

Bristol Myers Squibb

Geprüftes Unternehmen

Munich, Deutschland

vor 3 Wochen

Geschrieben von:

Lena Wagner

beBee Recruiter

Beschreibung

Bei Bristol Myers Squibb lassen wir uns von einer einzigen Vision inspirieren - die Veränderung des Lebens von Patienten durch Wissenschaft.

In den Bereichen Onkologie, Hämatologie, Immunologie und Herz-Kreislauf-Erkrankungen - und eine der vielfältigsten und vielversprechendsten Pipelines der Branche - trägt jeder unserer leidenschaftlichen Kollegen zu Innovationen bei, die bedeutende Veränderungen vorantreiben.

Wir verleihen jeder Therapie, für die wir Pionierarbeit leisten, eine menschliche Note. Kommen Sie zu Bristol Myers Squibb und machen Sie einen Unterschied.

Marketing Director, Hematology-Oncology

Description of the Position
We are looking for a Marketing Director in the exciting and innovative field of Hematology-Oncology.

As a Marketing Director, you will take a leading role in orchestrating a highly skilled and motivated individuals and develop a high-performing team, in delivering strong and direct impact on the company's growth.

Responsibilities

Lead the corporate strategy of Business Unit Hematology-Oncology with the Business Unit Director & Associate Sales Director & Medicine according to local market needs and resources
Strategic analysis of the market, competitive situation and product positioning to create a strategic market development plan in cooperation with BI&A
Coordinate and lead the marketing team by providing strategic direction in transitioning the brand plan and prioritizing initiatives to drive brand performance
Lead launch of new indications / new products by localizing launch strategy & defining roadmap
Create a local brand plan for the customer type by defining the customer strategy and priorities and building on this to create a tactical plan
Budget planning and responsibility according to business opportunities
Motivate and coach a highly motivated team to achieve business goals and individual development
Working closely and confidently with the crossfunctional internal team, global brand team, vendors, external stakeholders, patient advocates and thought leaders

Qualifications

Bachelor's degree with experience in brand and pharmaceutical marketing, MBA preferred.
10+ years of pharmaceutical industry marketing experience and a working knowledge of marketing principles
Experience in developing and managing successful strategic partnerships.
Track record of challenging the status quo and demonstrating passion for breakthrough ideas.
Excellent listening, presentation, writing, editing and communication skills. High level of comfort with a fastpaced environment that requires ability to multitask and quickly synthesize multiple sources of data.
Ability to advance ideas and plans in an ambiguous and consistently changing business environment
Proven track record of managing crossfunctional, matrixed teams.
Ability to lead and develop teams.
Strong organization skills and the ability to manage multiple concurrent projects.
Budget management required.

Skills & Requirements

Demonstrated success promoting pharmaceutical/medical products in challenging environments
Experienced in developing innovative digital and omnichannel strategies, implementing solutions and tactical executions
Highly energetic, able to successfully drive performance and deliver results with various parties in a timely and efficient manner
Flexible to changing priorities in a fastmoving environment
Demonstrated ability to analyze complex challenges and strategically plan to overcome obstacles and capitalize on opportunities in challenging situations
Demonstrated record of effectively working in crossfunctional team; strong teamwork skills and demonstrated strong communication capabilities
Demonstrated ability to execute with agility
Demonstrated strong analytical, planning, project management and organizational skills.
Experience in developing, implementing, and monitoring brand plans, budgets and management of external agencies.
Excellent written and verbal communication skills and ability to effectively communicate with and present to senior management and executives across all company functions.
Experience tracking and managing budgets with finance counterparts.

LI-Hybrid

Wir setzen uns auf der ganzen Welt leidenschaftlich dafür ein, das Leben von Patienten mit schweren Krankheiten zu beeinflussen.

Unsere gemeinsamen Werte Leidenschaft, Innovation, Dringlichkeit, Verantwortlichkeit, Inklusion und Integrität befähigen uns, unsere individuellen Talente und unterschiedlichen Perspektiven in einer integrativen Kultur einzusetzen und bringen das höchste Potenzial jedes unserer Kollegen hervor.

Bristol Myers Squibb weiß um die Bedeutung von Balance und Flexibilität im Arbeitsumfeld.

Wir bieten daher eine Vielzahl von attraktiven Benefits, Dienstleistungen und Programmen an, die unseren Mitarbeitern die Ressourcen bieten, ihre Ziele sowohl bei der Arbeit als auch in ihrem Privatleben zu verfolgen.