Growth Marketing Associate - Berlin, Deutschland - Ironhack

Ironhack

Geprüftes Unternehmen

Berlin, Deutschland

vor 3 Wochen

Geschrieben von:

Lena Wagner

beBee Recruiter

Beschreibung

#About Ironhack

Our mission is to be the most outcome-driven institution in the world We're a global marketplace for tech talent, where we offer tech bootcamps and partner with companies to impact the lives of our students in a meaningful way.

We empower students to create a new career path in tech, get that next promotion, or start their own company.

Quick facts:

We operate on 8 campuses worldwide
We've graduated over 15,000 students
We have 140 global team members
We're venture capitalbacked

#Why join Ironhack?
Our culture is characterized by collaboration, which is the way we roll.

We like to take on challenges with a smile on our face We work in flat hierarchies with open communication.

Join Ironhack and we guarantee a bootcamp-paced learning experience in a high-growth environment, where we can change the future of education together

#Our benefits

Remotefriendly policy for Global Team employees and workfromhome specific policies for Local Team employees
26 days of working holidays per year
Full access to Eloomi
Enroll in our parttime courses for free: learn to code, design, or analyze data
A mentor for the first three months of onboarding
Individual career development plans with courses to help you build new skills
Unique events with our students and teambuilding activities

#About the role
You will engage with our community through local marketing campaigns, with a KPI

Work collaboratively and effectively with in-market colleagues and global teams.

#Responsibilities:

Plan, develop and execute inperson and digital events (i.e., webinars, round tables) to promote the campus around the city. From the idea, to the speaker hunt, the logistics needed and the final promotion through our own and external channels to make it a success
Be proactive and engage with other communities and 3rd party events (e.g.,

hosted by other local tech players) and become the Ironhack ambassador.

Detect new local sponsored opportunities to promote the different activities (paid newsletters, branded content in local niche media sites, etc.).
Regularly create compelling & engaging content tailored to each Social Media

platform (Instagram, LinkedIn, Tiktok, MeetUp & Eventbrite)

Nurture local leads and applicants to ensure they turn into booked students;
Use global templates and localize them to fit the needs of our market
Work with global teams to ensure global product launches (e.g., new vertical)

and marketing initiatives (e.g., scholarships) are executed successfully in local
market

Share success stories of current students and alumni with the global marketing team so that they can be used in blogs, articles, social posts, and other Ironhack channels
Work with global marketing team and agencies on locally relevant keywords, and to run A/B tests to optimize paid and organic lead gen efforts

#Is
this
you?

You have a degree in Marketing, Communication or in a related field;
Excellent written and verbal communication skills in English; German will be a plus
Community and/or business development experience; we need someone who grows our local community through events management, content creation and partnering with other communities; experience with social media a definite plus.
Resultsfocus: You are very focused on delivering on your commitments and goals
Outgoing personality: it is about setting up the event live and networking

afterwards to make sure the Ironhack brand is visible. You are the voice and the
face of the brand

Creative person: pay attention to industry trends and create posts and content

pieces that engage with our target personas in order to grow our accounts and
our brand awareness

You are passionate about the Education sector and driven by our mission of changing people's lives
You are a great collaborator and have a distinct growth mindset. You don't accept "it can't be done" and instead figure out a way to make it happen

Department

Consumer

Locations

Berlin

Remote status

Hybrid Remote