Growth Marketing Associate, Berlin - Ironhack

Ironhack

Geprüftes Unternehmen

Berlin, Deutschland

vor 2 Wochen

Geschrieben von:

Lena Wagner

beBee Recruiter

Beschreibung

#About Ironhack

Ironhack is an edtech company that was founded to disrupt the way tech education works We are a global marketplace for tech talent, where we offer bootcamps and partner with companies to empower students to create a new career path in tech, get that next promotion, or start their own company.

Quick facts:

Operations in 10 locations worldwide
Graduated over students
200+ global team members
Venture capital backed

#Why join Ironhack
Our culture is characterized by collaboration, which is the way we roll.

We like to take on challenges with a smile on our face We work in flat hierarchies with open communication.

Join Ironhack and we guarantee a bootcamp-paced learning experience in a high growth environment, where together we can change the future of education

#Benefits

Remotefriendly policy for Global Team employees and workfromhome specific policies for Local Team employees

working days of holidays per year

Gympass full access
Eloomi full access
Learn to code, design, or analyze data: Enroll in our parttime courses for free
Health insurance
A mentor the first 3 months of onboarding
Individual career development plans with courses to help you build new skills
Amazing events with our students, teambuilding activities and company retreat

#About the role

The Growth Marketing Associate will work on increasing Ironhack's visibility in Berlin and reach through community-building with other local tech players.

#Responsibilities

Plan, develop and execute inperson and digital events (i.e., webinars, podcasts) to promote the campus around the city. From the idea, to the speaker hunt, the logistics needed and the final promotion through our own and external channels to make it a success
Be proactive and engage with other communities and 3rd party events (e.g., hosted by other local tech players) and become the Ironhack ambassador.
Detect new local sponsored opportunities to promote the different activities (paid newsletters, branded content in local niche media sites, etc.).
Write locallyrelevant blogs, articles, and white papers to create further awareness of Ironhack and to generate leads
Nurture local leads and applicants to ensure they turn into booked students;
Use global templates and localize them to fit the needs of our market
Work with global teams to ensure global product launches (e.g., new vertical) and marketing initiatives (e.g., scholarships) are executed successfully in local market
Share success stories of current students and alumni with the global marketing team so that they can be used in blogs, articles, social posts, and other Ironhack channels
Work with global marketing team and agencies on locally relevant keywords, and to run A/B tests to optimize paid and organic lead gen efforts

#Requirements

You have a degree in Marketing, Communication or in a related field
Excellent written and verbal communication skills in English
Community and/or business development experience; we need someone who grows our local community through events management, content creation and partnering with other communities; experience with social media a definite plus.
Resultsfocus: You are very focused on delivering on your commitments and goals
Outgoing personality: it is about setting up the event live and networking afterwards to make sure the Ironhack brand is visible. You are the voice and the face of the brand
Creative person: pay attention to industry trends and create posts and content pieces that engage with our target personas in order to grow our accounts and our brand awareness
You are passionate about the Education sector and driven by our mission of changing people's lives
You are a great collaborator and have a distinct growth mindset. You don't accept "it can't be done" and instead figure out a way to make it happen