Head of Global Communication and Marketing - Bremen, Deutschland - deugro group

deugro group

Geprüftes Unternehmen

Bremen, Deutschland

vor 3 Wochen

Geschrieben von:

Lena Wagner

beBee Recruiter

Beschreibung

Head of Global Communication and Marketing (M/F/d)

Location:
Bremen, Germany
The deugro group is a globally active company serving the project logistics industry.

Counting 1,200 employees worldwide in more than 40 countries, we are a true global network of logistics experts—for road and rail, ocean and air freight.

We set the courses of tomorrow—today.

To ensure the successful handling of our companies' operative business, the deugro group is specialized in several independent service areas.

Under the umbrella of DEHOCO, we cover all supporting functions such as accounting and finance, human resources, business processes and IT, consolidation, marketing and QHSES.

If you've ever wanted to see "behind the scenes" of a project logistics company, this is the right place for you.

Become a part of our international Marketing team in Bremen, Germany.

For the next possible date we are looking for you in fulltime as Head of Global Communication and Marketing (M/F/d).

Your tasks and responsibilities:

Conducting market research, identifying target audiences, and determining the most effective marketing channels and tactics for a strong marketing plan
Defining and maintaining the company's brand identity, ensuring consistent messaging across all marketing materials and channels. You'll oversee brand positioning, messaging, and visual identity, and work to strengthen brand recognition and reputation
Establishing key performance indicators (KPIs) and metrics to measure the effectiveness of marketing initiatives. You'll regularly analyze data and provide reports on marketing performance to the executive team
Conducting market research to identify trends, competitor analysis, and customer insights. You'll use this data to inform marketing strategies and tactics, refine target audience profiles, and identify opportunities for growth
Developing and managing the marketing budget, ensuring that resources are allocated effectively and efficiently. You'll monitor expenses, track ROI, and make budgetary decisions based on marketing priorities
Building, managing, and developing a highperforming marketing team
Working closely with other departments, such as Sales, HR etc. to align marketing efforts with overall business objectives

Your tasks and responsibilities:

Several years' experience in a Marketing management position
Familiarity with industry best practices and professional standards, as well as digital marketing experience
Nice to have are freight forwarding or logistic industry knowledge
Being able to analyze marketing data, metrics and performance indicators
Have the ability to think strategically and develop effective marketing strategies
Strong leadership and management skills
These qualities characterize you: analytical, resultsdriven, selfmotivated, the ability to manage multiple priorities
Excellent communications skills in English (Cross-Functional and Cross-Cultural) and low willingness to travel

What we offer you:

A family-owned and run company, deugro group has been active in the project logistics industry for nearly 100 years.

With our sights continuously on the future, we are a prosperous company offering you a long-term perspective for your professional career.

What's more, you benefit from an attractive salary and a modern workplace, with the option to work remotely—ensuring flexible working hours and individual development opportunities.

We want to work with people who not only bring the right résumé/CV, but who also pursue their ideas with passion and put them into action with commitment.

Contact:

DEHOCO (Deutschland) GmbH
Marco Miraglia

Martinistrasse 34, 28195 Bremen