Kering Eyewear Trade Marketing Specialist - Munich, Deutschland - Groupe Kering

Groupe Kering

Geprüftes Unternehmen

Munich, Deutschland

vor 3 Wochen

Geschrieben von:

Lena Wagner

beBee Recruiter

Beschreibung

Summary

Kering Eyewear is the world leader in Luxury and Hi-End Eyewear (Frames & Sunglasses), developing a unique 'ensemble' of powerful brands.

We design, develop, manufacture and market to customers and consumers, the most desirable frames and sunglasses in two fast growing segments: Luxury and Sport & Lifestyle.

Through our industry expertise, we empower our brands to go beyond their limits in this high potential business category, supporting their capacity to lead and innovate in Eyewear, to realize their artistic and financial potential, in the most imaginative and sustainable manner.

Job Description:

Your opportunity_

The Trade Marketing Specialist collaborates with the Trade Marketing team for the development, execution and performance monitoring of TM programs designed to increase in-store brand visibility and sell out performance, in line with Marketing and Communication guidelines and Italian business needs.

TM Specialist helps the TM manager in defining the category management strategy and develops tools/analysis to support business and sales force.

How you will contribute_

Trade Marketing

Be the owner of the Trade Marketing plan for a cluster of KE brands
Design 360° Trade Marketing calendar in line with Brand guidelines and local business needs.
Monitor the Trade Marketing budget (BTL) and ensure efficient spending.
Be the main point of contact for sales force, In Store Specialist and Area Managers for the assigned brands.
Lead category analysis from core assortment to visibility tools with the aim of increasing share of space in our stores.
Create promos with trade incentives to support Italy business results.
Analysis of brand sell in and sell out to anticipate potential risks and opportunities.
Trade Marketing processes optimization.

Product

Collect and share product feedback from the field.
Support the launch of new collections with training and trade tools.
Monitor product distribution and facilitate crossselling.

Business Partnership

Empower the partnership with sales teams, customers and HQ.
Anticipate, create and maximize market opportunities.
Who you are_
University Degree in Business / Marketing /Engineering with outstanding scores

- +3 years previous Trade Marketing

Previous Sales/Field Experience will be considered as a plus
Good Microsoft office level, especially Excel and Power Point
InDesign / Photoshop / Graphic Design skills as a plus
SAP experience will be a plus
German mother tongue. Excellent written and spoken English. Italian will be considered as a plus.
Project management skills
Analytical skills and problemsolving attitude
Ability to work within fast growing environments and to contribute to build a new organization
Entrepreneurial spirit and proactivity
Strong interpersonal and communication skills
Positive attitude and very developed team spirit
Why work with us?_

This is a fabulous opportunity to join the Kering Eyewear adventure and and to actively contribute to the development of the business by becoming part of a thriving Company in a global Luxury Group that offers endless possibilities to learn and grow.

Talent development is a managerial principle at Kering and we are committed to fostering internal mobility.

Our common vision promotes leadership skills and helps every employee to reach their full potential in a stimulating and fulfilling workplace environment.

Job Type

Regular

Start Date

Schedule

Full time

Organization

KERING EYEWEAR DACH GMBH