Coordinator Online Personalisation - Leverkusen, Deutschland - Mazda Motors (Deutschland) GmbH

Lena Wagner

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Lena Wagner

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Beschreibung
"Thinking outside the box - when evaluating recommendations, or cooperating closely with various markets, departments and stakeholders. We question traditional processes and accelerate decision-making - this dynamism is exciting, and I really enjoy the challenge"

S. HAKVERDI, COORDINATOR, CX PLANNING PROJECT SUPPORT / COMMERCIAL CUSTOMER EXPERIENCE


PASSION INSPIRED BY YOU
Mazda - since our foundation in Hiroshima, Japan, in 1920, our focus has been creating an exceptional customer experience.

Today we make cars that combine distinctive design and innovative technology with pure driving pleasure - to the delight of customers across the globe.

We are powered by passion, and are passionate about people. We stand for unconventional thinking and the determination to overcome challenges together as a team.

As Mazda's European headquarters, we develop strategies, concepts and processes that deliver long-term success.

Over 200 employees based in Leverkusen, Germany, engage in continuous dialogue with our National Sales Companies and Independent Distributors throughout Europe, and with our parent company in Japan.

DO YOU ENJOY A STEEP LEARNING CURVE AND CHALLENGING TASKS?

THEN JOIN OUR MARKETING DEPARTMENT IN LEVERKUSEN AS
COORDINATOR ONLINE PERSONALISATION (F/M/D)
MARKETING INSPIRED BY YOU - YOUR TASKS

Coordinate the definition of personalisation/optimisation campaign metrics that are relevant to the business goal
Support insight reporting on personalisation/optimisation performance for stakeholders, local Markets across Europe and usage across channels
Coordinate the introduction and provide advice of the AB testing functionality of personalisation/optimisation tools to the European Markets
Support the instigation of new content QA including AB testing
Based on the AB learnings, contribute to roll-out and documentation of new personalisation/optimisation use cases and support the Mazda Web Platforms Team with information for roll-out to the European Markets
PASSION MEETS POWER - YOUR PROFILE
University degree with focus on Economics, Marketing, or equivalent
First professional experience in digital platform operation or website marketing agency or relevant experience in CRM operation or CRM agency
Experience with stakeholder management, agencies and 3rd parties
Experience in coordinating complex projects with different touchpoints
Analytic/conceptual mind-set
WORK WITH US - YOUR ADVANTAGES

WORKING ENVIRONMENT
38-hour working week, flexible working hours, working-from-home options, onboarding programme, sabbaticals

AWARDS

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