- Provide marketing & communications guidance and support for all markets, segments, and divisions related to global digital and content marketing including e-mail campaigns, webinars and events, online ads & paid search (SEA), marketing automation and customer journeys, social media marketing, brochures, flyers and white papers, multimedia & videos, writing, graphic design, web content, experience and personalization.
- Provide a defined and sustainable quantity and quality of qualified leads based on the defined marketing planner tactics.
- Ensure strong partnership cooperation with the market segment managers and other business partners.
- Strong collaboration and enablement of regional marketing & .com teams.
- Plan and implement cross-channel marketing and campaigns with special focus on Digital Marketing.
- Managing global development and customization of the corporate web siteResponsible for developing a successful personalized customer experience on website(s) or mobile applications.Evaluating website traffic, web opportunity figures, and conducting research to determine the customers' needs.Design and implement search (SEO) and visibilty program.
- Effectively manage assigned budget and allocated resources.
- Secure and continuously improve process excellence in Marketing programs and activities.
- Establish Markting Business Partner approach for Bruker Optics.
- Alignment with Corporate Marketing and similar Roles within Bruker.
- Bachelor's degree in Life Sciences, Chemistry, Communications or Marketing.
- Proven 5+ years of experience in marketing communication, including development and execution of tactical plans, experience in biotechnology, medical devices or life sciences space required.
- Comprehensive knowledge of digital and social media platforms, including SEO and Google Analytics, Marketing Automation, SFDC.
- Ability to influence without authority across multiple functional and regional groups.
- Experience working across multiple levels, functions, and regions in a matrix environment.
- Strong stakeholder management and confidence working with key stakeholders from both technical and marketing backgrounds.
- Strong time-management, organization, and prioritization skills.
- A talent for creativity and critical thinking.
- Proficient with MS Office applications Word, Excel, and PowerPoint.
- Good language skills spoken & written in english and german.
- Teilen Sie dieses Stellengesuch in Ihrem sozialen Netzwerk |
-
Head of Global Marketing
vor 2 Wochen
Bruker Ettlingen, DeutschlandOverview: · A new position was created for the "**Head of Global Marketing**" as part the Bruker Optics Group based in Ettlingen, Germany, to provide professional and personal leadership to the global digital and content marketing teams. The main goal of this leadership role is t ...
-
Head of Global Marketing
vor 2 Wochen
Bruker Ettlingen, DeutschlandÜberblick: · A new position was created for the "**Head of Global Marketing**" as part the Bruker Optics Group based in Ettlingen, Germany, to provide professional and personal leadership to the global digital and content marketing teams. The main goal of this leadership role is ...
-
Werkstudent (M/w/d) Im Bereich Global Marketing
vor 2 Wochen
Getinge Rastatt, Deutschland**Unsere Leidenschaft bei Getinge ist es, Spitzenleistung zu erbringen** · Werde Teil unserer vielfältigen Teams, die aus leidenschaftlich engagierten Mitarbeitern bestehen und wähle einen Karriereweg, der es dir ermöglicht, dich sowohl persönlich als auch beruflich weiterzuentwi ...
-
Head of Global Marketing
vor 5 Tagen
Krannich Group GmbH Weil der Stadt, DeutschlandAls internationales Großhandelsunternehmen für Photovoltaik-Anlagen befinden wir uns mitten im Zukunftsmarkt der Solarenergie. Mit jedem ausgelieferten Produkt tragen wir dazu bei, den Energiewandel mitzugestalten. Das gilt an jedem einzelnen Arbeitsplatz und für jede einzeln ...
-
Head of Global Marketing
vor 3 Wochen
Krannich Group GmbH Weil der Stadt, DeutschlandAls internationales Großhandelsunternehmen für Photovoltaik-Anlagen befinden wir uns mitten im Zukunftsmarkt der Solarenergie. Mit jedem ausgelieferten Produkt tragen wir dazu bei, den Energiewandel mitzugestalten. Das gilt an jedem einzelnen Arbeitsplatz und für jede einzeln ...
-
Werkstudent (W/m/d) - Global Field Marketing
vor 2 Wochen
SAP Walldorf, Deutschland**Wir helfen die Welt zu verbessern** · Unsere Unternehmenskultur schafft die Voraussetzungen, damit unsere Mitarbeiterinnen und Mitarbeiter ihr Innovationspotenzial entfalten und gemeinsam bahnbrechende Neuerungen entwickeln können. Wie erreichen wir dieses Ziel? Wir konzentrier ...
-
Global Event Marketing Associate
vor 3 Wochen
SAP Walldorf, Deutschland**We help the world run better** · **YOUR FUTURE ROLE** · Business process transformation solutions, also known as SAP Signavio Solutions, can help companies succeed in their digital transformation and continuously improve performance by helping understand, innovate, and transfor ...
-
Head of Global Marketing m/w/d
vor 2 Wochen
Krannich Solar Weil der Stadt, Deutschland GanztagsDAS IST IHR JOB · Marketing bedeutet bei Krannich in erster Linie Kommunikation – sowohl national als auch international. Als Großhändler adressieren wir in allen Ländern vor allem Installateure und sonstige Unternehmen, die PV-Anlagen verkaufen und installieren. Dafür nutzen wir ...
-
Head Of Global Marketing
vor 1 Woche
Krannich Group GmbH Weil der Stadt, DeutschlandAls internationales Großhandelsunternehmen für Photovoltaik-Anlagen befinden wir uns mitten im Zukunfts markt der Solar energie. Mit jedem ausgelie ferten Produkt tragen wir dazu bei, den Energiewandel mitzugestalten. Das gilt an jedem einzelnen Arbeits platz und für jede einzeln ...
-
Associate Global Category Head Marketing
vor 2 Wochen
ageneo Life Science Experts (Interim Solutions) GmbH Baden-Württemberg, DeutschlandDas Unternehmen · An established organization is expanding its team in a strategic category overseeing significant brand investments in Marketing & Medical Agency Services. · This is a team-leading, globally managed category, involving collaboration with high-level stakeholders t ...
-
Marketing/Global Sponsorships iXp Intern
vor 2 Wochen
SAP Walldorf, Deutschland Limited NebenberuflichWhat you'll do · : Position title: SAP Marketing/Global Sponsorships iXp Intern (f/m/d) – Global Sponsorships support Walldorf · Work Area: Marketing · Location: Walldorf · Expected start date: June 1st, 2024 · In this role, you'll: · We are looking for a self-driven and highly ...
-
Senior Marketing Specialist
vor 3 Wochen
entegra eyrich + appel gmbh Ettlingen, Deutschland**Senior Marketing Specialist **(m/w/d)**: · **Unsere Mission mit primtech 3d ist es, dass unsere Kunden die Potentiale und Chancen der Digitalisierung nutzen, um die Elektrifizierung und die Energiewende mit komplexen Schaltanlagenprojekten einfach beherrschbar zu machen. Unters ...
-
Internationaler Digitaler Koordinator Im Marketing
vor 3 Wochen
ZIMMER GROUP Ettlingen, DeutschlandWir schaffen eine Atmosphäre, die unsere Mitarbeiter*innen täglich aufs Neue begeistert. · Die Zimmer Group ist seit über 40 Jahren innovativer Lösungsfinder aus Leidenschaft. Wir sind zuhause in Baden-Württemberg und weltweit einer der führenden Hersteller von Automatisierungs-, ...
-
Head (F/m/d) of Global Sales
vor 3 Wochen
Knaisch Consulting GmbH Ettlingen, Deutschland_ÜBER UNSEREN KUNDEN_ · Unser Mandant ist ein sehr erfolgreiches, innovatives und wachstumsstarkes Unternehmen. Im Geschäftsfeld Supply Chain bietet das Unternehmen ein breites Spektrum an Produkten, Lösungen und Dienstleistungen, die exakt auf die Größe, Geschäftsstrategie und W ...
-
Nmr Benchtop Marketing Specialist
vor 3 Wochen
Bruker Ettlingen, DeutschlandÜberblick: · The Bruker BioSpin Group is a world leader in the development and manufacture of instruments and connected software based on magnetic resonance technology, such as nuclear magnetic resonance (NMR), electron paramagnetic resonance (EPR) spectrometers, and preclinical ...
-
Team Lead
vor 3 Wochen
Molex Ettlingen, Deutschland**Your Job** · For our location in Ettlingen, we are currently looking for a Team Lead (M/F/d) Operational Customs Operations EMEA. In this position, you will take on the responsibility for a team of 5 and provide support, among other things, in harmonizing customs processes with ...
-
Sales Representative
vor 2 Wochen
CAMBRIO Ettlingen, DeutschlandCimatron Technologies GmbH is part of the Sandvik Group (Sandvik Manufacturing Solutions division) a high-tech and global engineering company offering products and services that enhance customer productivity, profitability, and sustainability. In 2020, the Sandvik Group had appro ...
-
Shipping/export Clerk
vor 3 Wochen
Julius Montz GmbH Ettlingen, Deutschland**Description** · **Your Job** · Our Molex team in Ettlingen is looking for a Shipping/Export Clerk (M/F/d) to strengthen our shipping team. In this role you will have the opportunity to work with different teams internally and further develop your capabilities in the field of lo ...
-
Order Coordinator
vor 3 Wochen
Bruker Ettlingen, DeutschlandOverview: · Bruker offers differentiated, high-value life science and diagnostics systems and solutions in preclinical imaging, clinical phenomics research, proteomics and multiomics, spatial and single-cell biology, functional structural and condensate biology, as well as in cli ...
-
Order Coordinator
vor 2 Wochen
Bruker Ettlingen, DeutschlandÜberblick: · Bruker offers differentiated, high-value life science and diagnostics systems and solutions in preclinical imaging, clinical phenomics research, proteomics and multiomics, spatial and single-cell biology, functional structural and condensate biology, as well as in cl ...
Head of Global Marketing - Ettlingen, Deutschland - Bruker
Beschreibung
Überblick
The Bruker Optics Division primarily designs, manufactures and distributes research, analytical and process analysis instruments and solutions based on infrared and Raman molecular spectroscopy and imaging technologies. These products are utilized in industry, government and academia for a wide range of applications and solutions for life science, pharmaceutical, food and agricultural analysis, quality control and process analysis applications. Infrared and Raman spectroscopy are widely used in both research and industry as simple, rapid, nondestructive and reliable techniques for applications ranging from basic sample identification and quality control to advanced research and also in remote sensing setups for environmental control. The Bruker Optics Division also utilizes Fourier transform and dispersive Raman measurement techniques on an extensive range of laboratory and process spectrometers. The Bruker Optics Division's products are complemented by a wide range of sampling accessories and techniques, which include, among others, microanalysis and high-throughput screening to help users find suitable solutions to analyze their samples effectively.
A new position was created for the " Head of Global Marketing " as part the Bruker Optics Group based in Ettlingen, Germany, to provide professional and personal leadership to the global digital and content marketing teams. The main goal of this leadership role is to ensure operational efficiency in combination with continuous innovation and development of the portfolio of operational marketing channels for the sustainable generation of qualified leads, thus sales opportunities. The Head of Global Operational Marketing will set standards and seek global alignment on tools and processes enabling the regional marketing & communication teams to benefit from global concepts while adding localization.
As of now we are looking for our Headquarter in Ettlingen for a Head of Global Marketing (m/f/d).
Aufgaben/Verantwortlichkeiten
Qualifikationen
 GmbH&v=024){kind=logo}
