- Design product campaigns (new product launches, seasonal promos, etc), customize and execute according to the needs of each EU country. Will have a general sales KPI and one for each channel/ country.
- Work together with Vesync's sales team, distributors, and retailers to create sell-in, sell through and sell out strategies when needed.
- Content management. When there is pre-existing content originating in the USA or China, customize for the local EU markets.///Coordinate the creation of local recipes, to produce local content such as recipe booklet, pictures, and videos for social media. /// Select the images and KSPs of our products, for all channels/countries where they will sell; including Amazon listings, retailer shops, etc.
- Coordinate the translation of materials to the top languages of Europe (should build a pool of translators for all languages).
- Act as a project manager for new launches.
- University Degree in Marketing.
- 100% written and oral English and German. Additional European languages will be an advantage.
- Demonstrated experience of at least 3 years in Marketing for an established brand.
- Able to design multi-channel integrated marketing communications strategies, leveraging paid and owned channels such as website, brand app, social media, in-store marketing, etc, to achieve maximum campaign impact.
- Passionate about cooking
- Experience analyzing campaign results and real business impact (ROI) and drafting strong recap/learnings reports.
- Experience in briefing and working with PR, influencer management, and Digital and Media agencies.
- Be able to work with a multicultural team.
- Flexibility to have meetings at night or very early in the morning, to match China's or USA's time zone.
- Flexibility to travel within Europe when needed. Eventually China or the USA.
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Marketing Executive - Düsseldorf, Deutschland - VeSync (EU)
Beschreibung
Company Description
VeSync is a portfolio company with brands that cover different categories of health & wellness products. We wouldn't be surprised if you have one of our Levoit air purifiers in your living room or a COSORI air fryer whipping up healthy and delicious meals for you every night.
We're a young and energetic company, we've had tremendous success, and we are constantly growing our team. As we garner more industry attention – just check out our accomplishments and awards by CES Innovation, iF Design, IGA, and Red Dot – we also need driven and talented people to join our team.
That brings us to you, and what you'll be joining. Our teams are smart and diligent and take ownership of their work – they're confident in their work but know how to collaborate with open ears and a spirit of learning. If you're down-to-earth, approachable, and easy to strike up a conversation with, this may be a great fit for you.
Check out VeSync brands:
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PRODUCT MARKETING
REQUIREMENTS:
IDEAL:
Experience in consumer electronics.
WILLING TO WORK:
4 days in the office (located in Dusseldorf), 1 day working from home.